That makes genuine reviews from actual customers a powerful addition to your marketing toolkit. Alan Santillan, Marketing Specialist at G2 Crowd, says this is one of the biggest benefits their customers get from actively doing review management. “Software companies using the review tech provided by G2 Crowd have the information necessary to improve their product and provide a better overall customer experience,” he explains.
If your business cares about SEO, increasing the number of positive reviews you receive can improve your rankings and help bring more potential customers to your website in the process. In BrightLocal’s consumer survey, 84% of consumers say they read online reviews for local businesses—over a quarter of them saying they always read reviews before buying.
For all the work you put into controlling how your brand is perceived online, reviews are a powerful part of the picture you can’t control. But while what’s said in a review is entirely up to your customers, there are steps you can take to manage your reviews. Reapon is one of the fastest growing online software review sites that provide reviews for more than 2000+ software over 900+ categories. Also, it offers an in-depth review of various leading software across the internet.
With 960 customer reviews based on 25 questions, the Emotional Footprint Report uses Value Index (value users gain from the software vs. what they pay) and Net Emotional Footprint scores to rank vendors within their diamond-shaped chart. ● TrustRadius – The platform guarantees 100% authentic feedback from users with no ads and bias.
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Another thing to look out for is whether or not the site compares the software it’s reviewing with actual competitors. Second-rate review sites will contrast platforms that operate in the same general industry but actually target a distinct type of customer.
- Once you are done with your research, have approvals to purchase the tool, it is finally time to talk to the vendor and seal the deal.
- They have amassed over 600,000 authenticated user reviews which carry 5-star ratings for top products.
- G2 Crowd also offers business and marketing services including management consulting, inbound and outbound marketing, and B2B services.
- highlights the customer’s voice by having the product customers themselves give their take on using the software.
- And since it’s the users themselves who evaluate the products based on their experience, you get independent and honest reviews direct from the people who matter – your customers.
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Birdeye’s review management software provides a number of useful features. It helps you increase the number of reviews you get by making it easy to send review requests through a number of different channels. It helps you monitor reviews across over 150 websites and respond quickly with a streamlined process that includes automation options. And it software dowload sites makes it easy for you to share and display your best reviews for marketing purposes. In marketing, your own words are never quite as powerful as those of someone with nothing to gain by praising your business.